e. Facultad de Negocios
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- Welfare basket 2020, background, comparison and methodological proposalMárquez Olvera, Ian, Arellano Aceves, Diana, Jiménez Bandala, Carlos Alberto, Meneses Ruiz, Dulce Maria (Universidad La Salle México, Facultad de Negocios, 2020)Since of 2019, the International Observatory of Living Wages began the construction of a "Wellbeing Basket" as the set of goods and services to which an individual must have access with their purchasing power for their personal development and that of their family. In this sense, this paper aims to update the cost of the 2019 basket while making some important methodological clarifications that allow longitudinal monitoring of the selected products. The purpose is not to lose sight of the enormous gap that exists between the cost of the welfare basket and the minimum wage to promote the continuation of the wage recovery policies that the President of the Republic began in 2018. It is highlighted that by 2020 the cost of the basket had a marginal advance, even below general inflation, which reflects an advance in the purchasing power of wages and national price stability
- Canasta de bienestar 2020, antecedentes, comparativa y propuesta metodológicaArellano Aceves, Diana, Márquez Olvera, Ian, Meneses Ruiz, Dulce Maria, Jiménez Bandala, Carlos Alberto (Universidad La Salle México, Facultad de Negocios, 2020)A partir de 2019 el Observatorio Internacional de Salarios Dignos inició la construcción de una acceso con su poder adquisitivo para su desarrollo personal y el de su familia; en ese sentido, este trabajo tiene por objetivo realizar la actualización del costo de la canasta de 2019 al tiempo que se realizan algunas precisiones metodológicas importantes que permiten el seguimiento longitudinal de los productos seleccionados. La finalidad es no perder de vista la enorme brecha que existe entre el costo de la canasta de bienestar y el salario mínimo para promover la continuación de las políticas de recuperación salarial que inició el presidente de la República en 2018. Se destaca que para 2020 el costo de la canasta tuvo un avance marginal, incluso por debajo de la inflación general lo que refleja un avance del poder adquisitivo de los salarios y una estabilidad de precios nacional
- The challenge for economic and social welfare: maintaining the balance between employment and wage recoveryPeñaloza Méndez, Andrés (Universidad La Salle México, Facultad de Negocios, 2020)Strictly speaking, the recovery of formal jobs in the private sector began last July. Insured workers with an associated salary, which represent 99% of those insured by the Mexican Social Security Institute (IMSS), increased by 16,835 with respect to last month, a positive monthly variation of 0.1%. If there is no pandemic rebound, it is possible to begin to reverse the 1,111,888 jobs lost during March-June in this segment, which has fallen by 4.4% in comparison with the previous year.
- Crecimiento y ecología. El caso de Corea del SurSosa Heredia, María Adriana (Universidad La Salle México, Facultad de Negocios, 2020)De acuerdo con la ONU, la intención del desarrollo sostenible es mantener el balance entre el avance económico, el adelanto social y la protección del medio ambiente, sin embargo, diversas voces críticas han cuestionado la posibilidad de un desarrollo sustentable bajo el actual modo de producción-consumo. En ese sentido, este artículo tiene por objetivo confrontar estas posiciones teóricas a partir del análisis del caso de Corea del Sur. La metodología se basó en una medición econométrica de correlación entre el crecimiento económico y el nivel de contaminación. El resultado mostró, mediante un modelo cuadrático, la comprobación de la Curva de Kuznets, que en los países desarrollados el nivel de contaminación disminuye, sin embargo, la aportación de este trabajo radica en demostrar que los efectos del crecimiento sobre la reducción de los contaminantes son infinitamente pequeños, por lo que el daño ecológico causado al planeta mientras se consigue el nivel de crecimiento óptimo podría ser irreversible.
- Home Office en la nueva normalidad: Retos y futuro del Home OfficeRodríguez García, Omar (Universidad La Salle México, Facultad de Negocios, 2020)El home office es una práctica laboral que cada vez tiene más penetración en las organizaciones por los enormes beneficios que aporta tanto a la organización como a los empleados. Sin embargo, esta modalidad se vio forzada u obligada con la llegada de la pandemia de COVID-19. Se ha pronosticado que al final del 2020 y el primer semestre del 2021 al menos un 80% de las actividades laborales podrán realizarse de manera remota. Asegurar que las personas que trabajan activamente estén debidamente capacitadas y cuenten con las competencias desarrolladas necesarias para cumplir con dicha tarea, podrá asegurar el éxito en el cumplimiento de los objetivos de las empresas y asegurar la continuidad de negocios e instituciones.
- Women in top management positions: the case of the Mexican Federal Telecommunications InstituteVera, Gonzalo (Universidad La Salle México, Facultad de Negocios, 2020)We rarely question whether the current composition in which there is a predominance of men in top management positions generates benefits for organizations and for society. However, when it comes to women we seek to justify the benefits of their presence. Considering this, we can say that only for social justice is the inclusion of more women relevant. However, to this fact we can add benefits of including them in those positions. The low representation of women in these positions is largely due to the absence of equal labor conditions between women and men, the functioning of traditional gender roles and stereotypes, and human capital management policies without a gender perspective. The research studies from collaborators’ perception of Mexican public institution, which are the factors that influence more to get more women in top management positions. The results indicate that women consider as a fundamental factor for their promotion having adequate working conditions that allow them to develop their capacities through co-responsibility of tasks in front of men. In other words, guarantee conditions of true equality between women and men.
- Women occupancy in leadership positionsMuñoz Delgado, Denisse (Universidad La Salle México, Facultad de Negocios, 2020)In recent years, the participation of women in leadership roles throughout the world has increased considerably. However, it is not representative if we compare it with the participation of men. By surveying current leaders from top companies in Mexico, this research explored the scarce occupation of women in leadership roles around the world, trying to identify the main causes that affect women from achieving high leadership positions, as well as to analyze the importance for companies to implement initiatives that reverse this trend. The results indicate that both females and males see the main problem in Payment differences and Gender stereotypes. There is no negative perception about the inequality in hiring process itself. So, to improve the presence of women in leadership positions, the leaders propose creating Pay equality policies and better Training and development programs.
- Efficiency in combating femicides in Estado de MéxicoGonzález, Nathalia, Pérez, Mónica, Arenas, Admin (Universidad La Salle México, Facultad de Negocios, 2020)Femicide is one of the main problems currently occurring in Mexico. The level of femicide has been growing during the last decade resulting in many public protests and creation of new public strategies to combat it. However, these strategies seem inefficient as the situation is not getting better. Therefore, it is important to analyze public security systems in order to find possible areas that could lead to lower level of femicide. Estado de México is one of the most violent Mexican states. That is why, we apply Data Envelopment Analysis model to analyze the efficiency of public security system in 120 municipalities in Estado de México. The results revealed very low efficiency across the whole state and a relation between the population size and the level of the efficiency. The results suggest that the efficiency could be improved by eliminating the understaffing of personnel involved in security, gender equity and women ́s rights.
- Criteria for improving school’s facilities from students’ point of viewÁvila, Alejandro, Díaz, Guillermo Iván, Ramírez, Karla (Universidad La Salle México, Facultad de Negocios, 2020-08-31)The benefits of school improvement are a growing topic of interest. This has raised the expectation of quality in all schools across the world. School improvements may contribute toward increased employment opportunities. Therefore, it is important for schools to provide favorable learning environment to increase the quality of students’ outcomes. The objective of this article is to identify the best areas of improvement for La Salle High School in Mexico City. For this purpose, we asked students to express their opinion what the most important criteria are from a set of seven main areas. The results indicate that students give the highest priority to security system and technological improvements inside the classrooms. In addition, students see necessity of improvements in teaching dynamics and in the transmission of the knowledge. Regarding this area, female students stress the necessity to increase the respect inside the classrooms.
- Green marketing in an emerging economy: Exploring attitudes of Mexican consumersIliescu, Maria Cristina (Universidad La Salle México, Facultad de Negocios, 2020-08-31)The purpose of this research is to improve the comprehension of the influencing or inhibiting factors of eco-friendly consumption in an emerging economy. Online survey and focus group were used to study 297 Mexicans with different incomes from two neighbourhoods of Mexico City. Then, the Chi-Square test has been used to relate demographic variables to the consumer segments. The findings highlight the following dominant themes related to hesitation in the adoption of green behaviours: price and perceived quality, trust and credibility, and lifestyle. Overall, deeply rooted habits and traditions seem to resist eco-friendly behaviours. The elements that drive consumers from positive attitudes and intentions to the actual adoption of green practices are a combination of perceived personal benefits, decreased perceived risk and uncertainty, and a sense of control over costs. To build green responsibility, it appears imperative to calibrate consumer knowledge and offer affordable lower-priced alternatives for the low-income market segments, which constitute the vast majority of the population in emerging economies.